adidas Continental 80 – Vintage classic with a long history

To tell the story of the adidas Continental 80, we have to dig deep into the archives. The first adidas Continental first hit the shelves in the late '80s - a decade that Three Stripes fans consider the greatest in the brand's history. The shoe was clean and casual - its pristine white upper was broken only by a branded tab and a thin red stripe down the side of each shoe.

Its appearance was reminiscent of a classic tennis shoe, but the Continental was actually designed for indoor floors. Other conditions had to be created for the indoor floor. For extra soft comfort on the indoor floor, the Continental was equipped with a two-part cup sole made of natural rubber. With this feature, the shoe quickly gained great popularity among aerobics and indoor athletes.

Back from the archive

However, like many other models from that era, the Continental disappeared from the scene. It wasn't until 2018 that adidas went deep into its archives and brought the adidas Continental 80 back to the market. And this in a time when sneakers were getting bigger, louder and bulkier. But this humble white sneaker single-handedly toppled one of the biggest trends we've seen in decades. The Continental 80 brought attention back to minimalist retro kicks.

Timeless design for the perfect styling

But what makes the adidas Continental 80 so special? The answer is its simplicity. Right from the start, the runner convinces with its clean and minimalistic design. Like the original, the Continental comes with a leather upper and a two-part rubber outsole with EVA insert for optimal wearing comfort. As an eye-catcher, a colored stripe runs along both sides. As far as colorways are concerned, adidas stays true to itself and presents us with the Continental 80 in various shades of white with colorful accents such as a rainbow stripe on the adidas Continental 80 Pride.

But also in terms of styling, the sneaker knows how to convince. Due to its simple design, the Continental 80 can be super combined with the most diverse outfits. For men and women: With the Continental 80 everything is possible! Whether chic, sporty or elegant - with the adidas Continental 80 you have a real "go to" sneaker for any everyday situation. This runner definitely belongs in the adidas "Hall of Fame" and ranks somewhere between the adidas Stan Smith and the adidas Superstar.

More sustainability with the adidas Continental 80

adidas Originals is focusing more and more on sustainable production and presents us the adidas Continental 80 as a sustainable version. With the adidas Continental 80 »Clean Classic«, the classic comes with an upper made from 70% recycled materials and the outsole was made from special rubber trees. Another sustainable model is the adidas Continental 80 »Vegan« from the »Our Icons Go Vegan« series. As the name suggests, the sneaker is free of animal materials and is made of recycled polyester material. In addition, the EVA foam is derived from algae. According to adidas, this can be used to clean an estimated 30 liters of polluted water. A strong statement for a better future!

How does the adidas Continental 80 fit?v

The adidas Continental 80 is a normal fit. So you can't go wrong with your regular size.