adidas Superstar Laceless (black / white)
Releasedate: 13.02.2020 | Online: 00:01 CET.
When the shoe was introduced, it was the first low-top basketball shoe to feature an all-leather upper and the now famous rubber shelltoe. With its rubber toe protection and non-marking sole, the shoe caught the attention of some of the best players from the NCAA and NBA, most notably Kareem Abdul Jabbar. Within the first few years of its introduction, the Superstar was being worn by over 75% of all NBA players; proof of its revolutionary technology which remains relevant today. Over the course of the next few years, it would advance from the court to the sidewalk and, consequently, further into the public's consciousness.
In 1983, from Hollis Queens, NY, came Run-D.M.C., a rap group that refused to conform to pop standards by deciding that they would dress on stage the way they dressed on the streets. The trio was most notable for wearing the Superstars without any laces and pushing the tongue of the shoe out, imitating the fashion inside a prison. The Superstar received a lot of promotion from the rap group as they went out on tours across the US, increasing adidas' sales on the Superstar shoe. Responding to an anti-sneaker rap song by Jerrald Deas called »Felon Sneakers«, the trio released a song of their own called »My Adidas« in 1986. The song paid tribute to the Superstar shoe, and attempted to flip the stereotype of the 'b-boy'. Many years later, Adidas eventually signed an advertising deal with the group for 1 million dollars after realising how much promotion their product received from the trio. The deal made between Run-D.M.C. and Adidas was the first endorsement deal between hip-hop artists and a major corporation, and a Run-D.M.C. endorsed line of clothing from Adidas was subsequently released.
As an hommage to the boys of Run D.M.C. adidas releases the adidas Superstar Laceless. Following the legendary Run D.M.C. style this new version of the iconic Superstar abandons the usual laces and comes in a classical black leather upper with the ususal white Three Stripes.
BTW: Those who are in still in favor of classical laces can choose between two additonal pairs.
models: adidas Superstar Main Color: black Category: Boys Color-Producer: Cblack/Ftwwht/Cblack Upper: Leather, synthetic inner sole: leather lining: leather sole: rubber Style: Casual, Retro, Tech Fitting: normal Supplier product number: FV3018
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-We extend the legal return period to 21 days and take over the costs for your return within Germany (€40,00 value of goods) To do so please use our free DHL return label.
-For returns from foreign countries we can not take over the costs .