There are very few brands in the lifestyle sneaker area that are able to hold a candle to Adidas. The brand is an original.
In 1920, the Dassler brothers started manufacturing their first sport shoes in Herzogenaurach, Bavaria. Because of their excellent quality, Dassler shoes quickly came to a high reputation among athletes and therefore helped Jesse Owens, to win his four gold medals at the 1936 Olympics.
After the company has been established by Adi Dassler in 1948, the original 3 stripes were introduced one year later and can subsequently be found on all models today.
Ever since that point in time, Adidas pleases the style lovers with oldschool-highlights and new innovations from its original series. And for everyone that like to combine their sports fashion with a dash of avant-garde design, Adidas created the fashion line Y-3, SLVR and Originals by Originals (ObyO) while featuring some of the best designers in the world, such as Jeremy Scott and Yohii Yamamoto. Nevertheless, Adidas always stays true to their roots: Adidas is pure sport - in each line and for everyone that wants to live sport.
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