»This is a countermovement. A new era of sport fashion. It takes an unconventional approach to design that breaks focus and commands attention. It’s loud with colorblocking, material mixes, and bright accents. It’s packing the power of a storm.«
This year, Puma jumps on the »Chunky Sneaker« trend by dropping the new Puma Thunder models. The Thunder pays homage to past collabs and silhouettes ahead of their time. Inspired by '90s »Cell System« running silhouettes and Puma’s legendary collaboration with Alexander McQueen, the style is a reimagined pair of kicks with a bulky, unapologetic look and feel.