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Veja V-90
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Sustainable. Fair. Timeless. - »Sneakers that are made differently«!
Since the company was founded in 2005, VEJA has successfully proven that style consciousness and sustainability can also go hand in hand in the sneaker industry. The idea behind a pair of VEJA sneakers is as simple as it is ingenious: slip one foot into a convincing design and take on social responsibility with the other!
But let's start from the beginning: In 2005, VEJA's two French founders, Sébastien Kopp and François-Ghislain Morillion, asked themselves a momentous question: "Is another world possible? To find an answer to this crucial question, the two embarked on a long journey to trace and understand the development and production of sneakers, as well as the emerging commodity prices. During their journey, they not only found an affirmative answer to their question, but also the name of their new company - VEJA is Portuguese and means "Look!". And this is exactly what the innovative and environmentally conscious label does: Driven by the vision to change consumer behavior sustainably, VEJA focuses on transparent production chains, fair working conditions and environmentally friendly materials.
As big Veja fans we are very happy to present you the latest unisex style of the French brand. The perfect mix of style and comfort makes it an absolute everyday sneaker. The look of the shoe is modern, but with an extra touch of retro, for example by the darkened sole, it becomes an absolute eye-catcher and is the perfect upgrade to the other styles of the brand. It combines the sporty fashion of the 90s with brand new accents and is a mixture of the previous models.
The new silhouette is made from the softest leather the brand has ever used. The "Organic Traced Leather" is 100 percent certified organic, sourced from farms in Uruguay and tanned in Brazil. A special mechanical process makes it fine and supple. The Uruguayan Pampas, where O.T. leather comes from, is known for its leather quality and cattle breeding. The cattle there are not treated with pesticides, genetic engineering, artificial fertilizers or antibiotics.
The new V-90 collection comes in neutral and autumnal colorways to match the upcoming season and is, in our eyes, an absolute go-to sneaker that no shoe shelf should be without!