There are very few brands in the lifestyle sneaker area that are able to hold a candle to Adidas. The brand is an original.

In 1920, the Dassler brothers started manufacturing their first sport shoes in Herzogenaurach, Bavaria. Because of their excellent quality, Dassler shoes quickly came to a high reputation among athletes and therefore helped Jesse Owens, to win his four gold medals at the 1936 Olympics.

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