Nike Air Max Day 2017 Collection

The feeling, when you slip in your new Air Max…incredible. It´s like walking on clouds. In 1979, the Air Tailwind with the famous Nike Air technology was released for the first time. The next eight years, it was felt rather than seen. Inspired by the “inside-out“ architecture of the Pompidou Centre in Paris, Nike designer Tinker Hatfield had the idea of showing people the Air technology through a window to the people. With the Air Max 1, the Air element became visible in 1987 and the revolution began. On 26 March 2017, we observe Air Max Day and mark the 30th anniversary of the Air Max 1, the shoe that pushed Air Innovation to new heights. To celebrate, a mix of retros, remixes and innovations will be released through the month of March.